Brand Management Suit
Canarix offers a comprehensive suite of activities which are typically required to achieve visibility and maintain brand reputation across Internet.
Our Clients can Choose a single capsule or a mix of several from the below mentioned offerings.
Brand Communicator



Brand Communicator makes your Brand visible on various online channels to increase engagement between your brand and audience, and influence their online behavior to induce sales.

Highlights

  • Identify target audience
  • Define objectives of social media campaign
  • Develop strategy to knit Brand, Target audience and competition
  • Identify the right media to reach your target audience
  • Define the engagement strategy – how the bigger strategy trickles down to a message
  • Measuring performance and revisiting strategy

Key Performance indicators

  • Share of Voice
  • Audience Engagement
  • Conversation Reach
  • Sentiment Ratio
  • Customer facilitation score

Success Metrics

  • Total Audience Exposure
  • Total Views
  • Influenced Sales Leads
  • Customer Feedback
 
Online Relationship Manager

Online Relationship Manager finds all the online locations where your stakeholders are talking about your brand and competitors and influences their online behavior to induce the right action.

Highlights

  • Research popular keywords that your stakeholders are using to find your Brand
  • Discover what your stakeholders are talking about you on various social media platforms
  • Decide the impact of each mention on your Brand
  • Define a strategy to deal with each mention
  • Monitor impact on search engines, customer feedback

Key Performance indicators

  • Issues Resolution Rate
  • Stakeholders Satisfaction Score
  • Total number of social media platforms used
  • Audience Engagement
  • Conversation Reach
  • Number of interactions on Social Media
  • platforms (per day, per week, etc.) Advocates/Active advocates

Success Metrics

  • Number of issues resolved
  • Customer Feedback
  • Total number of Advocates
  • Number of Advocacy driven Conversations
  • Number of referrals from Social Media
 
Reputation Manager

Defend your Brand’s Online Reputation 24X7
Highlights

  • Monitor brand mentions across online platforms like forums, blogs, search engines and social networks
  • Optimize the brand’s search engine presence by creating more branded content in the SERPs
  • Engage the dissenters by addressing their

Key Performance indicators

  • Total listings with all major search engines
  • Ranking in all major search engines
  • Total number of social media platforms used
  • Number of interactions on Social Media platforms (per day, per week, etc.)
  • Number of followers/participants in social media platforms

Success Metrics

  • Total Audience Exposure
  • Total Views
  • Influenced Sales Leads
  • Customer Feedback
 

 


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